Services & Pricing

Real services.
Real scope.
Real pricing.

No mystery pricing. No "it depends" proposals after four hours of discovery calls. Here's exactly what we offer, what's included, and who each tier is built for.

Note on ad spend: Ad spend is always separate and paid directly by you to the platform. We manage it. You fund it. No markups, no mystery.
3
Structured retainer tiers built around where you actually are — not where you wish you were
90
Days is when most clients start seeing meaningful, measurable results
0
Junior handoffs. Senior-level strategy on every account, every month
Tier 01
Foundation
$1,500 / month
For businesses that need structure before they can scale. You're not running ads yet — or you are and they're not working.
Ad spend rec: $1,000–$2,000/mo direct to platform
Book a Strategy Session

What's included

  • Marketing audit and strategy roadmap — we find what's broken before we try to fix it
  • One paid ad channel managed (Meta or Google — we'll recommend based on your business)
  • Conversion tracking setup — because if you're not measuring it, it didn't happen
  • Monthly reporting dashboard with real KPIs
  • Bi-weekly strategy call to review performance and adjust
Best for: Local service businesses under $1M revenue getting serious about marketing for the first time.
⭐ Most Popular
Tier 02
Growth System
$3,000 / month
For businesses ready to build a real pipeline. You've tried marketing before. You know what bad looks like. You're ready for something that actually works.
Ad spend rec: $3,000–$7,000/mo direct to platform
Book a Strategy Session

What's included

  • Full paid advertising management across Meta and Google
  • Landing page buildout and ongoing optimization
  • A/B testing on ads and landing pages — we test assumptions, not just confirm them
  • Email automation sequence for lead nurture
  • Lead generation system setup and ongoing management
  • Tracking dashboard with real KPIs (CPL, CAC, ROAS, LTV)
  • Weekly strategy call — same time, every week, no cancellations
Best for: Service businesses doing $1M–$5M with a sales team but inconsistent lead flow.
Tier 03
Scale Partner
$5,500 / month
For businesses ready to treat marketing as a growth engine, not a cost center. You have budget, ambition, and you're tired of agencies that treat you like an account number.
Ad spend rec: $7,000–$15,000+/mo direct to platform
Book a Strategy Session

Everything in Growth System, plus:

  • SEO-focused blog content (2 posts/month)
  • Full funnel strategy and buildout from top to bottom
  • CRM integration and pipeline tracking
  • Ongoing conversion rate optimization
  • Dedicated Slack channel for direct communication
  • Weekly meetings plus monthly executive summary with forward-looking strategy
Best for: Businesses doing $3M+ with marketing budget and growth targets who need a real partner, not a vendor.

Not sure which tier is right?

Book a complimentary strategy session. We'll look at where your marketing is right now, what's missing, and tell you honestly which tier makes sense — or whether you need something different entirely. We'd rather point you in the right direction than close a deal that doesn't serve you.

Book a Session
Not ready for a retainer yet?

Start with a
Marketing Clarity Audit

$497 one-time

Before committing to a monthly retainer, some businesses want to know exactly where they stand. That's smart. Our Marketing Clarity Audit gives you a complete picture of what your marketing is doing right, what it's doing wrong, and exactly what to fix first.

Get Your Clarity Audit

What's included

  • Full review of your current marketing channels and performance
  • Website and landing page conversion assessment
  • Funnel gap analysis — where leads are falling off
  • Tracking and analytics audit
  • Prioritized action roadmap with specific next steps
  • 30-minute findings walkthrough call

Delivered in 5–7 business days.

"Most clients who start with an audit move into a retainer within 30 days. Because once you see exactly what's broken, fixing it becomes the obvious next step."

Common Questions

Everything you probably
want to know.

Do you require long-term contracts?
We work on 3-month minimum engagements. Marketing systems take time to build and optimize — anyone promising results in 30 days is selling you something. After the initial 3 months we move to month-to-month.
What does "ad spend is separate" actually mean?
Your ad budget goes directly to Meta or Google — not through us. We manage the strategy and execution. You control the budget. No markups, no mystery, no agency taking a cut of your spend.
How fast will we see results?
Depends on your starting point. Most clients start seeing real data within 30 days and meaningful results within 60–90 days. We set honest expectations on your strategy session before anything starts — no inflated promises.
Can we change tiers after we start?
Yes. We review scope at every 90-day checkpoint. If you've grown into a higher tier — or want to adjust temporarily — we make that transition straightforward with no penalties.
Do you work with businesses outside our local area?
Yes. All of our work is remote-friendly. We work with service businesses across the US — location has never been a limitation.
What if we've had a bad experience with an agency before?
We hear this a lot. The most common complaints are: no communication, junior team doing the work, vanity metrics dressed up as wins, and no clear ROI. We've built SoList specifically to address every one of those. Bring us your war stories — it helps us know what not to repeat.